How do I get more traffic on my blog?
- Promote with social media
- Write more
- Write better titles
- Know your niche
- Include Photos
Studies have shown that photos in blog posts boost
readership. Not only does a photo make the post more visually appealing, but
you can also include keywords in the Alt Image tag on the photo, boosting
search engine optimization (SEO) for your site.
- Incorporate keywords.
Incorporate links.
When you mention another company’s product or service in a blog post, include a link to that company’s page. Not only does Google like to see outbound links on your site, the company you mention may also notice your post and link back to you. Plus, readers appreciate it when you provide resources to make it easier for them to find the things they're looking for.
- Add social sharing buttons.
At the top and bottom of your blog posts, make sure you
include social sharing buttons for Twitter, LinkedIn and the other major social
networks. Make it easy for readers to spread the word.
Retweet past content.
Invite guest contributors.
When others write for your blog, you add more content that
you didn’t have to write yourself. As a bonus, those contributors will also
share with their networks and may ask you to write for them, opening up new
readership avenues for you.
Add video
Google owns YouTube, which is one of the many reasons that
videos can drive more traffic to your site. Supplement the written content on
your blog with short videos that are informative and entertaining.
- Invest in promotion
If you believe your audience is spending time on Facebook,
occasionally invest in sponsored posts. For as little as $10, you can “Boost” a
post and increase its reach significantly.
Conduct give-away events
Create fun theme days such as “Free Book Fridays” where your
readers can win a prize by submitting a comment or sharing your link via social
media. You can provide prizes yourself or invite companies to donate or sponsor
these promotions.
Write guest posts
Locate other blogs that reach your target audience, and
offer to contribute guest blog posts. If the site has a substantial audience,
you can bet that readers will in turn want to engage with more of your content.
Cross-promote to your mailing list
Instead of writing all new content for your electronic
newsletter, share the first paragraph from several recent blog posts and
include a link to continue reading on the site. Not everyone is taking the time
to read your blog each week, so this will help get your subscribers invested in
your blog.


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